Last month, the Cupertino giant's WWDC consumed the Moscone Center for almost a week as app and software developers talked shop and heard from various Apple executives about upcoming tools for them to improve their software.īy comparison, DBX was not much bigger than one of WWDC's breakout sessions. Without teams, there is no game, so companies like Microsoft, Facebook, Google, Apple, Box and myriad others hold these events to encourage software makers to build out their products.Īpple, for example, has one of the biggest developer conferences in consumer technology for the makers of apps and software on its iOS and OS X operating systems. Software makers keyĪ platform serves as something like the playing field for all the teams in the game. And each of them has a set of essential ingredients for the wooing they do. That makes these conferences giant sales pitches. so developers are constantly weighing which ones they should build their own software to support.
Every year, the number of digital ecosystems to build software grow - think Microsoft's Windows, Apple's iOS or OS X, Google's Android, Facebook, etc.
The reference was to events like Apple's Worldwide Developers Conference (WWDC) and Google I/O, both Moscone Center mega-productions that seem to consume half of San Francisco and typically lavish gifts and outlandish presentations on the computer programmers in attendance.īut that would be the only concession Houston would make to his company's place in the "platform wars," as they are increasingly known.
0 kommentar(er)
